The Tweak That Changed Everything

I can’t even remember how I stumbled across Nick Stephenson’s blog or newsletter but I’m so glad I did. The author of a successful thriller series, he’s recently been promoting a series of videos and workshop opportunities for other authors looking to increase their sales. I signed up for his newsletter on a whim, my curiosity piqued by all of the comments and feedback left by authors who’d already been helped by his advice. The first three videos were free so I had nothing to lose and after implementing the advice from just the first two videos alone, I’ve already experienced some amazing results.

In just one month I’ve gone from selling a couple of books a day (if I was lucky) to selling 10-40 books a day. And as far as free downloads go, I’ve gone from twenty or so copies a day to 300-800! My books are actually reaching readers and every day my audience is growing exponentially. I know some people might scoff at my results. Maybe it took them one book to achieve what I’m just now experiencing after publishing six novels, but as an indie author and as an artist, I know how detrimental comparison is. All that matters is my journey and I couldn’t be happier with the road I’m on and the results I’ve achieved.

When I first started self-publishing I knew absolutely nothing about the online retailers where my books were being sold. I was familiar with Amazon only because I was a frequent customer there but I’d never taken the time to understand how their search engine worked, especially when it came to keywords. But after watching Stephenson’s videos I’ve come to realize that keywords are KEY to an indie author’s success. Each online retailer is a little different in how they utilize keywords and allow customers to search but since Amazon is where I make 90% of my sales I decided to devote most of my time to making changes there.

Before making big changes to all of my books listed on Amazon I decided to experiment with just my paranormal series. Since it’s genre fiction I figured it would be easier to apply specific categories and keywords, not to mention the fact that those changes could be applied to all three books. It took me a few hours of digging up comparable titles, checking their rankings, and evaluating the competitiveness among each keyword–meaning how many books were categorized by that term (all these steps are explained more in-depth in Stephenson’s training)–but the changes I made were significant.

Prior to watching Stephenson’s videos I was using keywords that were way too specific. I thought narrowing down the keywords would place my book among less competitive search results, meaning it would be closer to the top of the list and much more visible. In fact, this was the very thing making my books invisible. For example, I might have used keywords such as “nightmares” or “dreams”. These mean nothing to Amazon customers. Think about the way you search for things on google or Amazon or any other search engine. Most people would search using broader terms first, especially if they’re just browsing. So instead of using keywords like “nightmares” or “dreams” I replaced them with keywords that were more genre specific like “paranormal romance for teens” or “free paranormal romance.”

Stephenson goes much more in-depth in his training videos and I highly recommend checking them out. I’ll be moving on to video three soon and if his suggested changes continue to provide me with stellar results I’m definitely going to consider paying for his other training as well. I’ve benefited so much from his generosity already so I encourage anyone who’s interested to please check out his videos for yourself or his Leopold Blake thriller series. Indies helping indies is a beautiful thing so if you’ve come across any life changing advice or resources please feel free to share in the comments below!

Advertisements

The Children of The Moon

It’s been two hours since I typed the final word of this novel and all I have to celebrate with is a baked potato. Fitting for St. Patrick’s Day, since SURPRISE, I’m Irish. But definitely not worthy of commemorating such a momentous occasion, especially one that was 14 months in the making. FOURTEEN. I had to go back and double check my old calendar but it’s true. I’ve been working on this series for over two years and I still have one novel to go!!!

But as excited as I am about the series as a whole finally coming to a close (I’m exhausted, ya’ll) I don’t want to get ahead of myself. Book three in the series still needs some final tweaking, including the revisions from my copy-editor, as well as the final e-book formatting. Nevertheless, this definitely calls for an ice cream cake or maybe a trip to the spa. Oh, and how about a cover reveal?

TheChildrenOfTheMoon2820x4500

Stay tuned for Teaser Tuesdays and upcoming purchase links when The Children of The Moon is available on March 31st!!

A More Official Announcement

I mentioned it briefly in yesterday’s post but I’d like to OFFICIALLY ANNOUNCE that The Boy In Her Dreams is once again available for sale!!!! Thank you to everyone for your incredible patience and understanding!

TheBoyInHerDreams1600x2400

Pick up your copy at one of the following online retailers:
Amazon
SmashwordsScribdPage FoundryKoboBarnes & Noble & Itunes

PRE-ORDER THE BOY IN HER DREAMS

The Boy In Her Dreams is officially available for PRE-ORDER!!!!!!!! Actually it has been for a few weeks but I’ve been so busy organizing the book tour that I haven’t even had time to share the news. If anyone wants to participate in the tour or if you’re an indie author looking to swap spotlights please contact me at lzkbooks[at]gmail[.]com.

Pre-order The Boy In Her Dreams
Add it to your TBR list on Goodreads

TheBoyInHerDreams1600x2400

Buy The Girl In Between at
Amazon & Barnes and Noble
Add it to your TBR list on Goodreads

TGIB-WP

WIP Wednesday

I know it’s not technically Wednesday but let’s just pretend like it is. Despite the tardiness, this week I’d actually vowed to integrate blogging back into my life again, especially since it’s not enough to just tell the world that I’m working on something huge, but now that I’m approaching the publication date of the first novel in my upcoming series, I think it’s time to start actually showing it. Because I am working. Non-stop. This series is literally my entire life right now and the closer I get to that fall deadline the harder it gets to breathe. Which, if you happen to also suffer from anxiety, you know I mean that quite literally. It’s a stressful time but it’s also terribly exciting, especially now that I’m back to making steady progress.

Unlike my last WIP check-in, things have actually changed this time around and I’ve actually made some huge dents in my to-do list. Book 4, the first book in my upcoming YA series, is still waiting for its final read-through before I send it off for a copy-edit. But, finger’s crossed, I will have the FINAL draft ready for spit-shine by next weekend.

WIP-OOP-060113

AND I’m only about 6 pages away from completing the 4th (really the 6th) draft of the sequel. This book I really struggled with. I mean, really truly, pulled my hair out struggled. And I’m still struggling, primarily with the ending. All I can hope for at this point is that everything save the last thirty or so pages is fantastic and maybe I’ll have an epiphany between now and the fall. Still it’s off to my FINAL beta reader this weekend and I can’t wait to get her feedback on how the series is evolving.

WP-OOP-040313

Being that I was totally an editing machine this past month, I also made some huge progress with the third novel in the series and it is now off to my second alpha reader for review. This is hands down my favorite book in the entire series. The first two were all about discovering the story’s true identity, while this third one was just pure joy. I don’t know what made this one easier to write than all the others, surely it has a lot to do with the groundwork I laid all those months I spent writing and re-writing those first two novels from scratch. There was so much starting and stopping and so much self-doubt that by the time I got to the third novel in the series I was at least sure of the essential things, which made exploring not just a necessity anymore but something I actually looked forward to. I’m praying that plot-wise this novel is much more solid than the others but I also don’t want to let my love for it blind me from its imperfections. Luckily I’ve just sent the third draft off to one of my harshest/most insightful critique partners and I can always breathe easy knowing that her suggestions will always improve my work tenfold.

WIP-OOP-02-05-13

I was supposed to resume working on the first draft of the fourth and final book in the series this past week but editing the previous two took wayyy longer than expected. I’m officially three weeks behind schedule, which sucks, but I’ve refused to go into panic mode just yet. The work I did on the previous two books was necessary and it couldn’t have gotten done any other way. Sometimes things just take longer to evolve and sometimes there are days when you’re only capable of doing so much. I worked my butt off this month but for the first time in a long time I didn’t let myself get burnt out. And for me that’s a victory. Not to mention it makes it painfully clear that some of my deadlines, okay most of my deadlines, were probably ridiculously unrealistic. But you live and you learn. So as of now the final book in the series is still sitting just shy of 50K but I plan to finish it within the next couple of weeks and then work on the first round of revisions throughout the month of August.

WIP-BG-02-05-13

Speaking of August I can’t believe that it’s really almost HERE. I’d very vaguely mentioned in the past that I was shooting for an August publication date for the first novel in the series and while, truthfully, that novel has been hanging around waiting to be tweaked one last time and published, I’m thinking of holding off for just one more month and moving the release date to September. I’d say the first and second books in the series are practically ready to go but being that I’ve found myself three weeks behind (which, like I said, really doesn’t count seeing as my deadlines were unrealistic in the first place) this final book is going to be cutting it terrifyingly close if I still want to release it this winter. Which IS still what I want. As much as I’ve enjoyed writing this series, now that I’m reaching the end, there are other places and other characters calling to me and I can’t wait to get to work on something new.

Unfortunately though, that probably won’t happen until…(let me check my calendar…) December. Well…that sucks.  At least I’ll have a nice break from this series when I get down to editing/re-writing my next NA contemporary romance, which is still in the totally unsalvageable first draft stage, so why bother putting up a fancy progress meter at all.

Last month’s WIP check-in was totally shameful. I didn’t make any substantial progress on a single thing. But this month was all about kicking it into high gear. If everything works out according to plan from this point on I will be publishing my first new novel in a YEAR. Yes, almost an entire year has gone by since I published Breathing Ghosts and it breaks my heart. And when my heart is broken I do crazy things like attempt to publish four novels in order to make up for the months of silence. Four. Like I already mentioned, I will try my hardest to get back to blogging, but if I end up dead or in a coma at least you’ll know why.